27 Point Visibility Checklist Audit

SEO Visibility Audit Check

Every day your website isn't ranking, a competitor gets your customer. We Can Help Change That.

Original price was: £129.00.Current price is: £99.00.

Find out exactly what’s stopping Google from ranking your website, scored in plain English, delivered in 3 -5 days. No jargon, no fluff, just honest answers.

Our Audit Checklist Is Perfect For:

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Businesses just like yours Have Said....

Rated 5 out of 5
Within 3 days I had a clear list of exactly what was broken on my site. Fixed the top 3 issues in a weekend and saw a noticeable ranking improvement within 3 weeks.
Mark R.
Plumber In Coventry
Rated 5 out of 5
I'd been paying an agency £750 per month and still didn't know what was wrong. This £99.99 check told me more in 2 pages than I'd learned in 6 months.
Laura T
Online Boutique Owner
Rated 5 out of 5
The traffic light format was brilliant, I knew exactly what to tackle first. No jargon, no confusion. Just a clear plan I could actually act on.
James B
Accountant, Birmingham
SEO Audit USPs
3-5 Days Delivery
Fast turnaround time without compromising on quality or detail
Actionable Recommendations
Priority-based action plan with clear implementation steps and quick wins
Professional SEO Expertise
Detailed insights from experienced SEO professionals with proven track record

“Your website can’t grow if you don’t know what’s holding it back, an SEO audit is where true progress begins.”

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Elevate Your Brand With Web Pulse's SEO Audit Services Today

Why this works

Not Another Generic Checklist

“Most free SEO tools give you a score out of 100 and call it a day. We give you a human-reviewed analysis of your actual website — with specific, actionable recommendations for your situation.”

Specific To Your Site

Every check is reviewed against your actual website, not an automated crawl that misses context.

Priority Action List

You get a ranked list of what to fix first, so you’re not guessing where to start.

Personalised Video Breakdown

You get a video which goes through the findings to help explain what the issues are, and how you can improve fix them.

Elevate Your Brand With Web Pulse's SEO Audit Services Today
Full audit scope

Every check we run on your site

27 handpicked checks covering the highest-impact SEO factors — relevant for every type of website.

#01
Technical
HTTPS & SSL Certificate
Is your site secure? Missing HTTPS is a confirmed Google ranking factor and kills conversions.
#02
Technical
Page Speed (Under 3 Seconds)
Slow sites lose rankings and customers. We check both mobile and desktop load times.
#03
Technical
GZIP Compression Enabled
GZIP reduces file sizes sent to browsers. Without it your site loads slower than it should.
#04
Technical
CSS & JavaScript Minification
Unminified code adds unnecessary bulk. Minification removes it and speeds up every page load.
#05
Technical
Image Compression
Oversized images are the number one cause of slow page speeds. We check every key page.
#06
Technical
XML Sitemap Submitted to Google
Without a sitemap, Google struggles to find and index your pages efficiently.
#07
Technical
Robots.txt Configuration
A misconfigured robots.txt can accidentally block Google from crawling your entire site.
#08
Technical
404 Errors & Broken Links
Broken pages waste crawl budget, harm user experience, and signal poor site quality to Google.
#09
Technical
Mobile Optimisation
Over 60% of searches are on mobile. Poor mobile performance means lost rankings and customers.
#10
Technical
Favicon Present
A missing favicon is a small but visible trust signal. It affects how your site appears in browser tabs and bookmarks.
#11
On-Page
Title Tags (50–60 Characters)
Your title tag is the single most important on-page SEO factor. We check every key page.
#12
On-Page
Meta Descriptions (150–160 Characters)
Missing or duplicate meta descriptions hurt click-through rates from Google search results.
#13
On-Page
H1, H2, H3 Heading Structure
Proper heading hierarchy helps Google understand your content and improves readability.
#14
On-Page
Internal Linking Structure
Strategic internal links distribute authority across your site and improve page discovery.
#15
On-Page
Image ALT Text & Filenames
Missing ALT text costs you image search rankings and fails accessibility standards.
#16
On-Page
Social Proof on Key Pages
Testimonials and trust signals on landing pages improve both conversions and E-E-A-T signals.
#17
Off-Page
Backlink Profile Quality
Are you earning links from relevant, authoritative sites? We check the overall health of your link profile.
#18
Off-Page
Online Reviews Management
Google reviews are a ranking factor. Are you actively generating and responding to them?
#19
UX
Clear CTAs Above the Fold
Visitors decide in 3 seconds whether to stay. A missing or unclear CTA costs you enquiries.
#20
UX
Contact Page with Accurate Details
A dedicated contact page with correct phone, email, and address is a trust and E-E-A-T signal Google looks for.
#21
UX
Core Web Vitals (LCP, CLS, FID)
Google's page experience signals directly affect rankings. Poor scores mean lower positions.
#22
UX
Comprehensive Footer Navigation
A well-structured footer improves internal linking, helps users find key pages, and signals a professional, complete website.
#23
Entity
About Us Page Quality
A thin or missing About page is a red flag for Google's E-E-A-T assessment of your site.
#24
Entity
Real vs Stock Photography
Stock photos reduce trust signals. Real team photos and business images strengthen entity credibility.
#25
Entity
Business Registration Visibility
Displaying your company number or VAT number is a legitimacy signal Google rewards.
#26
Entity
Social Profiles Consistency
Consistent branding across Facebook, LinkedIn, and Instagram strengthens your entity in Google's eyes.
#27
Entity
Active Review Platform Presence
A Trustpilot, Google, or Reviews.io profile with recent reviews validates your business as a real, active entity.
Web Pulse SEO 136 SEO Audit Checklist

Want the full picture? Upgrade to 136 point checklist.

Once purchased, your £99.99 is already credited. Get our full 136-point audit, including entity signals, schema markup, Google Search Console, Google Analytics, and a personalised video walkthrough, for just £250 more. Only available to SEO Visibility Check customers.

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Have Any Questions?

A professional PDF report scoring 27 critical SEO factors across your website using a traffic-light system (Red/Amber/Green), plus a priority action list telling you exactly what to fix first and how.

Yes, all 27 checks are specifically chosen because they apply to every website type. Whether you’re a local tradesperson, an e-commerce store, a professional services firm, or a lead generation business, the checks are universally relevant.

We deliver within 3-5 days of receiving your completed intake form. Once you order, you’ll receive a short form asking for your website URL and a few details — fill this in promptly and we’ll turn it around fast.

Every check is reviewed by a real SEO specialist, not an automated crawler. This is what makes the findings specific and actionable rather than generic.

This audit package includes the comprehensive report and action plan only. However, if you’d like help implementing the recommendations, we offer separate implementation services and can provide a quote after reviewing your audit findings. Many clients share the report with their existing developer.

After purchase you’ll receive an exclusive offer to upgrade to our full 136-point audit for just £249, saving £100 off the standard £349 price. Your £99.00 is credited, so you’re simply topping up to the full experience. This offer is only available to SEO Visibility Check customers.

No. This is an analysis-only audit. We don’t make changes without approval. The goal is to reduce risk, not increase it.

Typically:

  • Google Search Console – Would be desirable

Once purchased, please provide access to [email protected]. If access isn’t available, we can still conduct a strong external audit but is highly desirable, we do not require Admin access, just visibility to review the data. 

Due to the time investment in conducting a manual audit, refunds aren’t available once work has begun. However, I’m committed to your satisfaction and will work with you to address any concerns about the audit quality or clarity.

Ready To Find Out

Stop guessing.
Start ranking.

27 expert checks. Traffic-light PDF report. Priority action list. Delivered in 3-5 days. Just £99.99.