Free SEO Audit
Original price was: £49.00.£0.00Current price is: £0.00.
A free SEO audit that a person actually runs. We check ten things across your site, then record a 15-minute walkthrough explaining what we found and what it’s costing you. You get a one-page scorecard alongside it. No sign-up wall, no automated PDF, no sales call required. Five working days, and you keep everything either way.
Perfect For
Ten checks. Three questions. One person, not a plugin.
Most free SEO audits hand you a score and leave you to interpret it. A number out of 100 tells you nothing about whether your business is losing money, or which problem to deal with first.
Ours is built around three questions, asked in the order that matters. Every one of the ten checks sits under one of them.
Act one - are you visible?
Before anything else, we establish whether search engines and AI assistants can see you.
We compare how many pages your site has against how many Google has actually indexed. We check where you currently rank for five terms you’d genuinely want to sell on. We ask three questions a real customer would type, and look at whether AI Overviews name you or a competitor. And if you’re a local business, we check how your Google Business Profile compares to whoever sits above you in the map pack.
This section is usually the uncomfortable one. It is also the one that changes what people do next.
Act two - if not, why not?
Once we know what’s invisible, we look at the causes.
We test speed and Core Web Vitals across three different page templates using real-user data, not a homepage-only score. We review the titles and descriptions on your ten most important pages.
We find your broken pages, and flag any that still hold links from other websites. And we confirm your technical foundations are sound, HTTPS, robots.txt, sitemap, canonicals.
We report what failed. We don’t pad the list with what passed.
Act three - Would they buy if they did find you?
Traffic you can’t convert is an expensive hobby.
We review three of your core pages on mobile, usually the homepage, your main service or category page, and your contact page. Is it clear within five seconds what you do and who for? Is there one obvious next step, or several competing ones? Is there any reason to trust you above the fold? Is your enquiry form asking for eleven things when four would do?
This is a judgement call made by a human being. No tool on the market can make it.
Act Four - And then the comparison
We finish on a side-by-side against one competitor. Pages indexed, keywords in the top ten, referring domains, mobile load speed, review count. Whoever you name, or whoever currently ranks first for your main term if you’d rather we chose.
The gap is the argument. We don’t soften it.
Every Check We Run On Your Site
Our free SEO audit analyses core aspects of your SEO performance. We examine your technical setup, content strategy, competitor advantages, if you’re being cited in AI sources and more.
1. Indexation Coverage
How many pages you have versus how many Google has indexed, plus up to three important pages that are missing entirely.
2. Money Keyword Visibility
Your current position for five commercial terms, the URL actually ranking, and whether it’s the page you’d expect.
3. AI Search Visibility
Three customer questions run through Google’s AI Overviews and an AI assistant, with a record of who gets cited. We screenshot at least one.
4. Google Business Profile
(local businesses only) Claimed status, primary category, review count and rating measured against the three businesses in the map pack above you. If you’re not location-dependent, we tell you and skip it rather than padding the report.
5. Speed and Core Web Vitals
LCP, INP and CLS across three page templates, using real-user field data where Google has it.
6. Titles and Descriptions
Your ten highest-impression pages checked for length, duplication and whether the title contains the term the page is meant to rank for.
7. Broken Pages and Links
Every 4xx error on the site, plus any broken page still receiving links from other websites.
8. Technical Foundations
HTTPS and certificate validity, robots.txt, sitemap presence and declaration, homepage canonical and indexability, reported as one clear pass or fail.
9. Conversion Review
Three core pages assessed on mobile for clarity, call-to-action, trust evidence and form friction.
10. Competitor side-by-side
Five measures, your business against one named competitor, with the widest gap identified.
“Your website can’t grow if you don’t know what’s holding it back, an SEO audit is where true progress begins.”
Web Pulse SEO
Automated tools vs our free audit
Why a tool can’t do this
Search “free SEO audit” and every result on the first page is software. Ahrefs, Semrush, SEOptimer, AIOSEO, The HOTH. They are good tools. We use several of them ourselves.
But a tool can only tell you that something is true. It cannot tell you whether it matters to your business.
| Capability | Automated tools | Our free audit Run by a person |
|---|---|---|
| Mechanics Runs the checks The only row where they draw with us. | =Yes | =Yes |
| Judgement Decides which findings actually matter to you | ×No | ✓Yes |
| Judgement Judges whether your pages convert | ×No | ✓Yes |
| Scope Tells you what it didn’t look at | ×No | ✓Yes |
| Judgement Distinguishes a broken page that matters from one that doesn’t | ×No | ✓Yes |
| Delivery Explains it out loud, in plain English | ×No | ✓15-minute video |
| Cost What you pay | ×Paid plans from around £99/month | ✓Free |
A crawler will flag 34 broken pages. It won’t tell you that three of them still hold links from other websites and are quietly wasting authority you already paid for. That distinction takes a person who has done this before.
We Only Do Audits. That's The Whole Point.
Most SEO agencies audit your site as a formality before selling you a retainer. The audit isn’t the product — it’s the pitch. Which is why so many of them look the same, arrive as a 60-page PDF nobody reads, and conclude that what you need is twelve months of work.
We don’t sell retainers. We sell audits, and nothing else.
That changes the incentive completely. We have no reason to find problems that justify an ongoing contract, and no reason to hide the ones you could fix yourself in an afternoon. We’ve delivered over 300 audits across eight years, which means we recognise patterns quickly, and know which findings are genuinely urgent and which are noise dressed up as a red warning triangle.
If your site is in good shape, we’ll say so. That’s happened before, and it’s a better outcome for everyone than a manufactured problem.
What Our Clients Say About Our SEO Auditing Services
What the free audit doesn't cover
Here’s the part most free audits leave out. Ten checks is enough to tell you what’s wrong. It isn’t enough to tell you how to fix it, in what order, or what it’s worth.
The free audit is diagnostic. Our paid audits are prescriptive. If you want the second thing, here’s where each finding leads:
| If the free audit finds… | You need | From |
|---|---|---|
| Low indexation, 4xx errors, failing Core Web Vitals | Technical SEO Audit | £499 |
| Rankings below competitors, title and intent problems | On-Page SEO Audit | £449 |
| Far fewer referring domains than your competitor | Backlink Audit | £429 |
| Weak Google Business Profile, poor map pack visibility | Local Business SEO Audit | £449 |
| Product or category pages missing from the index | E-Commerce SEO Audit | £449 |
| Several of the above, or you’re not sure which | Complete SEO Health Audit | £349 |
Get Your Free SEO Audit
Stop guessing at what’s holding your site back. Ten checks, a 15-minute walkthrough from someone who has done this 300 times, and a scorecard you can act on. Five working days. No cost, no call, no obligation.
Frequently Asked Questions
How long does it take to receive my audit?
Five working days from request to delivery. You’ll get an email when it’s started and another when the video is ready.
Is it really free? What's the catch?
It’s genuinely free and there’s no card required. The catch, such as it is, is that we hope roughly one in ten people who receive one decides they want the full version. The other nine keep a useful audit and cost us an hour. That maths works for us.
Is this done by a person or a tool?
A person. We use tools to gather data, Screaming Frog, Ahrefs, PageSpeed Insights, the same way an accountant uses a spreadsheet. Every judgement in the audit is made by an SEO auditor, and it’s their voice on the recording.
What do you need from me?
Your website address, five keywords you’d want to sell on, and one competitor. Google Search Console access is helpful but optional.
Will you help me implement the recommendations?
The free audit tells you what’s wrong, not how to fix it, that’s what the paid audits are for. If you’d like implementation support after that, we can point you in the right direction.
What size of business do you audit?
Anything from a single-location trade business to a several-thousand-product e-commerce store. The ten checks work at any scale; what changes is which of them matters most.
What happens after I get the audit?
Nothing, unless you want it to. We send the video and the scorecard, and that’s the end of it. No call, no sequence of chasing emails. If you want to go deeper, the paid audits are on the site and you can order one whenever suits.
